[grc] Does KBOO survive on one fund drive a year?

[Ann Garrison]

Paying the paid staff - about 20% of on-air staff - is always top priority
at KPFA.  That comes before building anything that might help to sustain
the station.

Max Blanchet, when he was a KPFA LSB member, got architecture students at
Cal to volunteer to draw up plains for a remake of the space, but
management and the rest of the LSB didn't take any interest.

For real,
Ann Garrison <http://www.anngarrison.com/>
Independent Journalist,
SKYPE: Ann Garrison, Oakland
415-503-7487


On Thu, Feb 9, 2017 at 10:08 PM, Per Fagereng <phantom at hevanet.com> wrote:

> That sounds like a great idea. How can they let a space go unused in
> Berkeley? I wish KBOO had the space for a coffee house and one or
> two bookstores -- a community gathering place.
>
> Per Fagereng
>
> -----Original Message----- From: Ann Garrison via grc
> Sent: Thursday, February 9, 2017 8:01 PM
> To: Gregg McVicar
> Cc: GRC
> Subject: Re: [grc] Does KBOO survive on one fund drive a year?
>
> Thanks.  All good points and yes, I do think it's a discussion worth
> having, not only at KPFA but throughout our community radio community.
> KPFA staff and guests drop so much cash at Au Coquelet Café that they
> should do something or other to support the station. I believe they've been
> asked - maybe just for food for fund drive volunteers - but they've always
> said no.
>
> I've always wished that KPFA would finally turn the vacant restaurant space
> that it owns as part of its building complex into a coffee house and divert
> all the cash spent at Au Coquelet back into KPFA.
>
> (For those who don't know this story, KPFA owns a small restaurant space
> next to the Pacifica National Office, which is next to KPFA, the station.
> The restaurant space has been sitting there empty for years since a
> Japanese Restaurant left, but KPFA has never been able to muster the
> political will to turn it into the coffee house that could be a cash cow
> for KPFA.)
>
> Sharing this imagining that there might be something there of relevance to
> other stations.
>
> For real,
> Ann Garrison <http://www.anngarrison.com/>
> Independent Journalist,
> SKYPE: Ann Garrison, Oakland
> 415-503-7487
>
>
> On Thu, Feb 9, 2017 at 5:21 PM, UnderCurrents Radio <
> undercurrentsradio at gmail.com> wrote:
>
> Thanks Ann for opening this conversation:
>>
>> KPFA used to solicit and publish tons of advertising from small local
>> businesses (food co-ops, fabric shops, book shops, music venues, etc.).
>> These funded the Folio printed program guide.  I don’t know if there was
>> anything left after printing and postage, but KPFA certainly had no qualms
>> then about receiving this income month after month from the private
>> sector.  There well may have been guidelines then, and I believe that with
>> appropriate guidelines now, underwriting could be made to work.  Listeners
>> already hear thank-you messages to local bakeries, etc. during fund
>> drives,
>> and plenty of private music venues and book publishers are mentioned on
>> the
>> air as part of the arts programming.
>>
>> Other opportunities for advertising:  a short pre-roll spot on the
>> streaming service, ads on the website, sponsorships of live events.
>>
>> The main concern I’ve heard voiced is that listeners won’t feel as
>> obligated to contribute if they perceive (perhaps wrongly) that the books
>> are being balanced with underwriting.  There’s a certain urgency and power
>> in being able to say “we depend on you, our listeners, *entirely* for the
>> funds it takes to keep this station on the air."
>>
>> KVMR in Nevada City has an active development department with lots of
>> underwriting and they seem to be thriving, while at the same time
>> promoting
>> localism.
>>
>> My 2-cents
>>
>> Gregg McVicar
>> Producer (and occasional KPFA volunteer)
>> www.undercurrentsradio.net
>> gregg at radiocamp.com
>>
>>
>>
>>
>> On Feb 9, 2017, at 3:19 PM, Ann Garrison via grc <grc at maillist.peak.org>
>> wrote:
>>
>> I just heard something else interesting on KBOO, a thank you for
>> underwriting to Gazelle Natural Fiber Clothing (sp?), which I assume to be
>> a local store there.
>>
>> This kind of local, politically correct underwriting has often been
>> discussed but never implemented at KPFA.  The fear, I believe, is that it
>> would be a slippery slope.  I'm curious about KBOO's process for deciding
>> what are acceptable underwriters.
>>
>> For real,
>> Ann Garrison <http://www.anngarrison.com/>
>> Independent Journalist,
>> SKYPE: Ann Garrison, Oakland
>> 415-503-7487 <(415)%20503-7487>
>>
>>
>> On Thu, Feb 9, 2017 at 2:42 PM, Per Fagereng <phantom at hevanet.com> wrote:
>>
>> I wish it were so. KBOO has two major fund drives, plus one or two
>> short ones. Our winter drive is Feb 8-15.
>>
>> Per Fagereng
>>
>> -----Original Message----- From: Ann Garrison via grc Sent: Thursday,
>> February 9, 2017 2:06 PM To: _GRC list ; Ann Garrison Subject: [grc] Does
>> KBOO survive on one fund drive a year?
>> I'm listening to a KBOO-Portland interview with Jeffrey St. Clair, re his
>> book "Bernie and the Sandernistas: Field Notes from a Failed Revolution,"
>> which they're giving away during their fund drive.  I heard them say "Keep
>> KBOO going for another year."
>>
>> Does that mean that KBOO survives on one fund drive a year?
>>
>> For real,
>> Ann Garrison <http://www.anngarrison.com/>
>> Independent Journalist,
>> SKYPE: Ann Garrison, Oakland
>> 415-503-7487 <(415)%20503-7487>
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