[grc] Do you have membership cards with local discounts?

[Caitlin Reading]

Ursula,

      Have you considered the give back programs? It's a customer card from
like a grocery store ( nationally Target & K-mart does this too) where a
percentage of what you spend is donated to the non profit of your choice.
Of course the customer is eligible for all the sales & discounts the
shoppers' card includes.
       The discount card sounds fun, good reinforcement for your
underwriters, yet does the station gain more from a program that on the
surface seems to cost the business money?
     Would you take a moment and expand on your station's reasons for this
choice please.      Thank you, c

On Thu, May 16, 2019, 4:21 PM Ursula Ruedenberg via grc <
grc at maillist.peak.org> wrote:

> AT KHOI, we would like to introduce a membership card that gives discounts
> at local businesses.
>
> We don't really know what we are going, though and would welcome some
> advice on what best practices, such as:
>
> Best ways to make the ask to businesses? Discounts ongoing or limited
> number discounts? Best types of businesses (or otherwise) to include? Is
> there a preferable number? ...what are we not thinking to ask?
>
> Thank you for your help, in advance.
> --
> Ursula Ruedenberg
>
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