[grc] Question re: Underwriting - can we combine underwriters under one price?

[Terry Green]

Hi Ursula,

I suspect (with the usual "I am not a lawyer" disclaimer) that the legal 
complication would have to do with sponsorship identification; you would 
have to identify all the participating businesses in the announcement. 
Stations I've been involved with have received underwriting from 
merchants associations (downtown associations, wine growers 
associations, etc)... since those are separate legal entities set up to 
do things like joint marketing, you can identify the merchant 
association and be done with it.

Terry Green
KUSP


On 1/22/2015 12:05 PM, Ursula Ruedenberg wrote:
> We were interested in making a group-buy for local underwriters - in other
> words, allow a group of local businesses to get together to pay for an
> underwriting credit on KHOI. I seem to remember someone telling me this is
> not legal. Anyone know if that is in fact the case? If it is legal, has
> anyone done this with good results?
>
> Thanks,
> Ursula Ruedenberg
>